Current：Home > MarketsHow niche brands got into your local supermarket -AssetTrainer
How niche brands got into your local supermarket
View
Date：2025-04-11 20:09:45
From salsas to barbecue sauces to refrigerated beverages, small artisanal brands are infiltrating grocery shelves everywhere. How did this happen? Today on the show, we team up with Dan Pashman of The Sporkful food podcast to follow the rise of niche soda maker Olipop, and share the hidden incentives that have grocers making shelf space for these products.
Listen to The Sporkful on Apple or Spotify.
Related episodes:
Grocery delivery wars
How grocery shelves get stacked
For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.
Music by Drop Electric. Find us: TikTok, Instagram, Facebook, Newsletter.
veryGood！ (34478)
prev：Small twin
Related
- Trump issues order to ban transgender troops from serving openly in the military
- Deaths & Major Events
- Ricky Martin and husband Jwan Yosef divorcing after six years of marriage
- California Farmers Work to Create a Climate Change Buffer for Migratory Water Birds
- The company planning a successor to Concorde makes its first supersonic test
- Inside Chris Evans' Private Romance With Alba Baptista
- California Farmers Work to Create a Climate Change Buffer for Migratory Water Birds
- Megan Fox Fires Back at Claim She Forces Her Kids to Wear Girls' Clothes
- The FBI should have done more to collect intelligence before the Capitol riot, watchdog finds
- Norfolk Wants to Remake Itself as Sea Level Rises, but Who Will Be Left Behind?
Ranking
- Macy's says employee who allegedly hid $150 million in expenses had no major 'impact'
- Warming Trends: Airports Underwater, David Pogue’s New Book and a Summer Olympic Bid by the Coldest Place in Finland
- Warmer California Winters May Fuel Grapevine-Killing Pierce’s Disease
- Federal judge in Trump case has limited track record in criminal cases, hews closely to DOJ sentencing recommendations
- Are Instagram, Facebook and WhatsApp down? Meta says most issues resolved after outages
- As the Gulf of Mexico Heals from the Deepwater Horizon Oil Spill, Stringent Safety Proposals Remain Elusive
- Emails Reveal U.S. Justice Dept. Working Closely with Oil Industry to Oppose Climate Lawsuits
- As the Gulf of Mexico Heals from the Deepwater Horizon Oil Spill, Stringent Safety Proposals Remain Elusive
Recommendation
Travis Hunter, the 2
Surrounded by Oil Fields, an Alaska Village Fears for Its Health
A New Book Feeds Climate Doubters, but Scientists Say the Conclusions are Misleading and Out of Date
Megan Fox Fires Back at Claim She Forces Her Kids to Wear Girls' Clothes
Romantasy reigns on spicy BookTok: Recommendations from the internet’s favorite genre
The number of Americans at risk of wildfire exposure has doubled in the last 2 decades. Here's why
Connecticut state Rep. Maryam Khan details violent attack: I thought I was going to die
In a Growing Campaign to Criminalize Widespread Environmental Destruction, Legal Experts Define a New Global Crime: ‘Ecocide’